The art of professional communications is one that is constantly evolving, and naturally, the top communications organizations will have to keep up to date with the times. The following are some the most reputable of all professional organizations for communications in the world. The five organizations below collectively host a number of competitions, conferences, webinars, and other events/resources for communications professionals who want to become more efficient in their line of work.
The Association of Marketing and Communication Professionals (AMCP)
The AMCP is a professional communications agency that serves as a judge for several international marketing competitions. In addition to judging competitions, the organization also lends aid to communications professionals who may be concerned with a wide range of various responsibilities, from marketing design to copywriting. To provide thorough assistance to all marketing professionals who reach out to AMCP for help, the agency shares a host of audio, print and visual materials.
Public Relations Resources & PR Tools for Communications Professionals: Public Relations Society of America (PRSA)
PRSA is the world’s largest public relations and communications community. The PRSA community not only offers its members up-to-date news on high-performing communications strategies, but it also offers personalized training sessions as well. PRSA operates as an advocate for upholding ethics in public relations all around the world.
There are 22,000 members in the PRSA, coming from backgrounds in just about every kind of practice that there is in public relations. In addition to communications professionals, there are are also 10,000 college students who are registered members to the Public Relations Student Society of America (PRSSA).
Ketchum PR has provided mentoring to communications professionals for 90 years. The agency has developed its practice around helping brands foster better relationships with their customers. In addition to its marketing consultation, the agency is heavily involved in community efforts through pro bono work as well. For its service to communications professionals, the agency has earned over 160 Silver Anvils.
Weber Shandwick, one of the top PR organizations in the world, works to help communications professionals learn more effective ways to engage their audience. The agency gives professionals innovative tools that can be seamlessly integrated into their preexisting systems for intuitive use. Like other top PR agencies, Weber Shandwick considers technological expertise to be a secondary priority compared to connecting with clients on a human level.
Ogilvy Public Relations
Ogilvy Public Relations works to help communications professionals become better at reputation development, narrative delivery, influencer management, and all other elements of strong brand growth. Rather than taking a full-on direct approach to any communications objective, Ogilvy PR teaches brands ways to perceive the social forces that can be used to indirectly guide ideal buyers and clients to their offers.
Each of the professional organizations for communications above can potentially serve as a powerful channel for resources, networking events, and skill-sharpening exercises for those in the field. Beyond the organizations above, there are organizations geared towards the specific aid of communications professionals in every business niche there is.